We Race For Change
#WeRaceForChange
WHY WE GO RACING?
Over the decades, we are proud to have globally demonstrated the performance of our racing tyres. Today, however, the nature of motorsport has changed.
The colossal challenge we face is to develop All Sustainable mass-market tyres whose design and production have a limited impact on the Earth's resources, biodiversity and CO₂ emissions, without detracting from the performance that has made the MICHELIN brand a success.
More than ever, motor racing serves as an invaluable accelerator of technological innovation. The extreme conditions that are inherent in motorsport provide us with an opportunity to innovate, experiment in record time, learn, create new solutions and accelerate the development of sustainable solutions that are of benefit to everyone.
WE RACE FOR CHANGE, TO IMPROVE THE WAY WE ALL MOVE
MEET THE TEAM AND DISCOVER HOW WE RACE FOR CHANGE
LE MANS: OUR FAVOURITE ARENA FOR INNOVATION FOR 100 YEARS
The Le Mans 24 Hours - which takes place on roads normally open to everyday traffic - submits our tyres to exceptional challenges, from the track's uneven surface, to sudden weather and temperature changes. Yet our tyres must deliver flawless, perfectly-balanced performance, as well as safety, grip and versatility from the start of the race until the finish line!
Innovations that have changed mobility:
Demountable tyre
Radial tyre
Slick tyre
High performance tyre
1923 - 2023: Repeated innovations in favour of long-lasting performance
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Le Mans 2023: we continue to innovate for a sustainable future
The latest MICHELIN Pilot Sport Endurance Slicks and Wets conceived for today's exciting Hypercar prototypes were designed entirely virtually using simulator technology. The process has now been extended to the development of mass-market tyres, resulting in significant resource and CO₂ emissions savings.
This year, we will be unveiling a racing tyre that contains 63% sustainable materials (bio-based renewable or recycled materials) for GreenGT's hydrogen prototype and the all-electric Porsche GT4 ePerformance. This achievement was made possible thanks to our knowledge of sustainable materials in the context of tyres, with no detriment to either their performance or overall environmental impact.
OUR TYRES ARE DESIGNED TO WIN
MICHELIN, OFFICIAL MOTOGP™ CLASS TYRE
THE 24 HOURS OF LE MANS
OUR PARTNERS TRUST US
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TRUST OUR TYRES ON TRACK OR ON ROAD
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LEARN MORE ABOUT WHY MICHELIN:
Trust MICHELIN for a better life in motion
Taking action to reduce environmental impact
Leading the way in electric mobility
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(1) Last mile/kilometer being understood as until the minimum legal tread depth (1.6 mm in Europe). Please refer to the minimum legal tread depth in your country. More information can be found at https://www.michelin.co.uk/performance-made-to-last
(2) Michelin considers sustainable materials to be either recycled materials or bio-sourced materials renewable on the timescale of a human life, and which do not compete with the food sector. Michelin does not consider natural materials which are non-renewable on the timescale of a human life to be sustainable - such as oil. As such, some materials, although of natural mineral origin, such as silica, are not taken into account in the Michelin definition of a “sustainable material”. Recycled materials are the raw materials generated by any recycling operation by which industrial or post-consumption waste is reprocessed into products, materials, or substances. Energy reuse and the reprocessing of materials for use as energy are excluded. (Based on the definition of the European Directive for Waste).
(3) For more information https://www.michelin.com/en/sustainable-development-mobility/working-towards-sustainable-mobility/
Copywrights: MICHELIN, F. LE FLOCH / DPPI, F. FLAMAND / DPPI, F. GOODEN, T. GROMIK, C. MARIN, C. SAULNIER / DPPI, DPPI /MICHELIN, L’Equipe/Presse Sports, SIPA / MICHELIN